On September 8, Xu Haoyu, Secretary of the Party Committee, Chairman of the Board, and President of the Group, was invited to visit the Embassy of the United Arab Emirates (UAE) in Beijing, where he held a cordial and friendly discussion with Hussein Bin Ibrahim Al Hammadi, UAE Ambassador to China. Both sides focused on the pharmaceutical and healthcare sector in the Middle East market, conducted exchanges on cooperation, reached a number of consensuses, and built a new bridge for cooperation to facilitate the entry of traditional Chinese medicine (TCM) and big health products into the Middle East market.
During the meeting, Xu Haoyu systematically introduced Yangtze River Pharmaceutical Group's development history, core industrial layout and product advantages, and focused on sharing the progress the Group has achieved in the modernization of traditional Chinese medicine (TCM), the dissemination of TCM culture, and in-depth exploration in the big health sector. Ambassador Al Hammadi showed great concern for these fields and specifically mentioned the demand trends for health products in the UAE and neighboring regions in the Middle East. He stated that the local market demand for natural health products, such as those for beauty and skin care, weight management, and regulating "three highs" (high blood pressure, high blood sugar, high blood lipids), is continuing to rise, and he expressed expectation for strengthening cooperation with Chinese enterprises.
In response to this market trend, Xu Haoyu highlighted and promoted the Group’s key health products in the big health sector, including Probiotic White Kidney Bean Tablet Candy and Nattō Red Yeast Rice Capsules, while elaborating on their formula advantages and health benefits. During the discussion, after personally trying the Lanqin Throat Lozenges, Ambassador Al Hammadi recognized and affirmed the product’s efficacy as well as its cultural characteristic of "food and medicine sharing the same origin". He stated that such natural health products are highly aligned with the health needs of local consumers.
Both sides agreed that traditional Chinese medicine (TCM) and the big health industry boast broad development prospects and great cooperation potential in the UAE and other Middle Eastern markets. Ambassador Al Hammadi clearly stated that he plans to visit the Group after the conclusion of this year's China International Import Expo (CIIE) in Shanghai in November to further discuss deeper-level cooperation paths.
At the end of the meeting, the two sides exchanged gifts. Xu Haoyu presented a shell carving plate embodying the meaning of "the dragon and phoenix bringing prosperity" – a concept rooted in traditional Chinese culture. In return, Ambassador Al Hammadi gave a coffee pot with distinct traditional Arab characteristics. Through this exchange, the two sides conveyed friendship and promoted cultural integration.
This meeting not only deepened the mutual understanding and trust between the two sides, but also instilled confidence and impetus into the Group’s efforts to explore the Middle Eastern market. Going forward, the Group will continue to accelerate its internationalization pace, deepen practical cooperation in the global market, and bring more health benefits to consumers around the world.